JENNIFER (ROUSH) SPENCER
smart + creative
QUICK OVERVIEW
NAME:
ROLE:
BACKGROUND:
AWARDS:
LOVES:
HATES:
FAV MOVIE:
FAV FOOD:
Jennifer (Roush) Spencer
Pharma copy guru
BFA in Graphic Design, 13 years of pharma copywriting experience, 3 year of supervisor experience
MM&M Gold Award for Best Professional Sales Aid
New and innovative ways to communicate to HCPs and consumers
When people assume pharma writers aren't creative. We're the best of both worlds - brains and talent
Princess Bride
Macaroni & cheese
ABOUT
Working in pharmaceutical advertising for over a decade has taught me a thing or two about what clients expect and need, plus a few things they probably didn't know they needed. I have launched, relaunched and pitched dozens of different products and worked on everything from OTC acid control to hemophilia with inhibitors. I get the science and I like to learn a brand inside out, so eventually I can read references in my sleep. But I love the creative and I strive to constantly improve myself and my work, even within the restraints of pharmaceutical advertising.
PRODUCT/DISEASE EXPERIENCE
ADHD • Anaphylaxis • Antibiotics • Antifungal • Bipolar depression
Diabetes • Glaucoma • Hemophilia with inhibitors • Infertility • Low testosterone • Menopause • Oncology (metastatic breast and ovarian cancer, medullary thyroid cancer) • Osteoporosis Overactive bladder • Pain relief (IV acetaminophen) • Pancreatic enzymes/cystic fibrosis • Patient assistance • Pulmonary hypertension • Rheumatoid Arthritis • Vaccines (HPV, herpes zoster, flu, DTap, Tdap, hepatitis A, hepatitis B, pertussis, pneumococcal)